AND WEB ‘N RETAIL, ITS ONLINE MARKETING DIVISION CELEBRATES 17 YEAR ANNIVERSARY!
Los Angeles, CA…Rock ‘n Retail, LLC (a.k.a. Rock and Retail) is proud to be celebrating its 20th year anniversary of providing innovative, low cost and high ROI services marketing tangible products to retail, and at retail consumers. In celebration of the milestone anniversary, the company has re-designed its image via new logos and a brand new website.
In the past few years as the economic and online landscape shifted, what was traditionally a music marketing business (Rock ‘n Retail has marketed over 250 major and independent releases to record stores/consumers) has expanded to market all types of products including Books/Authors, DVD Documentaries and Movies, Jewelry, Micro-Breweries, Wineries, Travel Cases, and more.
Services include marketing and sales, retail events, retail Buyer eblasts, media buying, traditional PR, premiums and lifestyle promotions. Rock ‘n Retail provides all of their services for clients who do not wish to maintain inside staff and instead utilize the Company as their seamless outside Sales, Marketing and PR department.
The Company’s online marketing arm Web ‘n Retail (a.k.a. Web and Retail) is a pioneer in online marketing having launched the second ever online CD store/music reality entertainment site “Rock the Strip” in 1994. The site was hosted by Nina Blackwood (MTV) and was the first ever, Billboard chart reporter for online sales.
Web ‘n Retail mirrors the strength and programs that Rock ‘n Retail built for traditional retail – to drive traffic to retail but specifically in the virtual world. The division’s services include: viral PR, viral marketing, top 10 product list campaigns, mobile app marketing, eblasts and SEO. Web ‘n Retail has been responsible for over 100 campaigns for events, breweries, wineries, record labels, independent artists, DVD’s, mobile Apps, websites, clothing lines, motivational speakers and more.
Both Companies maintain impressive Client/Project lists that have included: SonyMusic Independent Network, Ace Products, Joan Jett, Blackheart Records, Vintage Leagues Clothing, Stevie Wonder, Fortress Marketing, WMGW Distribution, Stars of America Concert Tour, “Becoming Barack” DVD, Loggins & Messina Tour, Outback Concerts, Bill Champlin, Starfaces Mobile App, Swagg App by Qualcomm, Ninkasi Brewery, KES Music Distribution, MDI Distribution, Whotune.com, Band From TV, 335 Records, and over 200 more.
Due to the high demand for the Company’s expertise, Gale Rosenberg/CEO has become a regular guest lecturer at UCLA and Loyola Marymount University on the subject of Online Marketing. She is available to coach businesses and individuals; having coached over 40 beginners to advanced computer literate students to date. She is also available for solo speaking engagements, or in tandem with Professor John Hartmann of UCLA Extension.